AI Practice Sessions: Prospecting Methods 2025 • 
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CXO GAMES 12
1st edition

Recession-proof Methodologies

Mario
Krivokapic

VP Sales, Sentryc

Ryan
Scalera

Head of Business Development, Addepar

Ewing
Gillaspy

Head of Distribution, Topia

Richa
Singh

Senior Account Executive, JustCall

Jennifer
Samples

Fractional CMO / CRO, 715 edge

Jul 12th, 2022

Challenger Marketing

You need to reframe and challenge executives to think differently to attract them into your funnel. Find out how Ryan O’Hara makes “super bowl ads for one” and gets CEOs to take notice of his marketing as he led growth efforts at LeadIQ and moved up-market. Practical methods for sellers taken from Challenger Marketing in this drill.

Founder & CEO, Request for Meeting

Players

Mario
Krivokapic

VP Sales, Sentryc

Ryan
Scalera

Head of Business Development, Addepar

Ewing
Gillaspy

Head of Distribution, Topia

Richa
Singh

Senior Account Executive, JustCall

Jennifer
Samples

Fractional CMO / CRO, 715 edge

Jul 13th, 2022

Product-Led Growth

PLG is a new methodology. Product-led growth however does not apply to every SaaS model. Sellers will learn to PLG (verb) their business. Jorge Soto is the Jedi from Reprise to teach them.

Head of Community and Partnerships at Reprise

Players

Mario
Krivokapic

VP Sales, Sentryc

Ryan
Scalera

Head of Business Development, Addepar

Ewing
Gillaspy

Head of Distribution, Topia

Jennifer
Samples

Fractional CMO / CRO, 715 edge

image
Jul 14th, 2022

Strategic ABM

Declan Mulkeen is a CMO who spent 20 years in ProServ, SaaS, and EdTech. He will teach sellers his signature “Strategic ABM” process to help you win, grow, and retain your most important accounts. Learn how to engage the prospects you are targeting, build that important trust, and create an emotional connection.

Players

Mario
Krivokapic

VP Sales, Sentryc

Ryan
Scalera

Head of Business Development, Addepar

Ewing
Gillaspy

Head of Distribution, Topia

image
image
Jul 15th, 2022

TikTok for B2B

Digital marketing magician, Dennis Yu, shares lessons with sellers on how to save 80% of their time and money by zeroing in on the right 20% of their TikTok Advertising efforts—then 10X, even 100X success for as little as $10 a day in ad spend. He will share a simple method for making your TikTok and social videos stand out adapted to B2B.

CTO, BlitzMetrics

Players

Mario
Krivokapic

VP Sales, Sentryc

image
Jul 18th, 2022

Story Seekers Framework

Prospect resistance is preventing effective discovery. Sales Philosopher, Mike Bosworth teaches marketers to purposefully connect with, inspire, and influence others through the power of story. Brain science further confirms what human history illustrates – a good story can have a profound effect on the buying process.

Sales Philosopher,
STORYseekers

Players

Arthur
Castillo

Field Marketing Manager, Chili Piper

Jennifer
Hoitsma

Vice President, Marketing, BookNook

Marine
Klein

Dir. of Global Marketing & US Ops, Commusoft

Rebecca
Tasetano

Co-Founder, Project Kick Ass

Andrew
Elsakr

Co-Founder, Lyne.ai

Jessie
Lizak

Founder & Host, Reveting

Jul 19th, 2022

Jedi Method

Jed is the up and coming outbound Jedi who ran the SDR team at PandaDoc and now heads outbound for Mailshake. His methods are practical, succinct, and proven to work in the field right now. Marketers will learn to hack their top funnel with the hottest approaches to sequences, cold calls, referrals and Jed’s LinkedIn Playbook.

Head of Outbound Sales, Mailshake

Players

Arthur
Castillo

Field Marketing Manager, Chili Piper

Jennifer
Hoitsma

Vice President, Marketing, BookNook

Aaron
Janmohamed

VP of Marketing, Boostup.ai

Rebecca
Tasetano

Co-Founder, Project Kick Ass

Andrew
Elsakr

Co-Founder, Lyne.ai

Jessie
Lizak

Founder & Host, Reveting

Business Motivational Speaker, Award-Winning Author, Business Strategist at MotionFirst

Players

Arthur
Castillo

Field Marketing Manager, Chili Piper

Jennifer
Hoitsma

Vice President, Marketing, BookNook

Rebecca
Tasetano

Co-Founder, Project Kick Ass

Andrew
Elsakr

Co-Founder, Lyne.ai

Jessie
Lizak

Founder & Host, Reveting

image
Jul 21th, 2022

Blended Methods

A connoisseur of MEDDIC, Carl’s created a signature sales methodology for the sales force at GetAccept that blends several approaches. Carl will help marketers understand how to craft and execute the process that has put GetAccept on the map as a global SaaS technology player creating a new category of Digital Sales Room (DSR).

Co-Founder, GetAccept

Players

Arthur
Castillo

Field Marketing Manager, Chili Piper

Jennifer
Hoitsma

Vice President, Marketing, BookNook

Rebecca
Tasetano

Co-Founder, Project Kick Ass

Jessie
Lizak

Founder & Host, Reveting

image
image
Jul 22th, 2022

VC Endgame

Sam Baker is a Principal at Scale Venture Partners. Prior he led teams at Tilt (Airbnb), and Box where he was instrumental leading business development and go-to-market initiatives. This realistic simulation will put contestants to the ultimate test of methodology in the cross-hairs of a real-world Venture Capitalist.

Principal, Scale Venture Partners

Players

Mario
Krivokapic

VP Sales, Sentryc

Jennifer
Hoitsma

Vice President, Marketing, BookNook

image
Part II

MKT All-Stars cross-train on Sales Methods

Arthur
Castillo

Field Marketing Manager, Chili Piper

Jennifer
Hoitsma

Vice President, Marketing, BookNook

Marine
Klein

Dir. of Global Marketing & US Ops, Commusoft

Rebecca
Tasetano

Co-Founder, Project Kick Ass

Andrew
Elsakr

Co-Founder, Lyne.ai

Jessie
Lizak

Founder & Host, Reveting

Jul 18th, 2022

Story Seekers Framework

Prospect resistance is preventing effective discovery. Sales Philosopher, Mike Bosworth teaches marketers to purposefully connect with, inspire, and influence others through the power of story. Brain science further confirms what human history illustrates – a good story can have a profound effect on the buying process.

Coach

Sales Philosopher,
STORYseekers

Jul 19th, 2022

Jedi Method

Jed is the up and coming outbound Jedi who ran the SDR team at PandaDoc and now heads outbound for Mailshake. His methods are practical, succinct, and proven to work in the field right now. Marketers will learn to hack their top funnel with the hottest approaches to sequences, cold calls, referrals and Jed’s LinkedIn Playbook.

Coach

Head of Outbound Sales, Mailshake

Jul 20th, 2022

THRIVE

Thrive is the roadmap of how to grow your business and drive sales in highly shifting, constantly changing economic times. An acclaimed author, speaker, and leadership expert, Meredith shares her signature framework to ignite your GTM and unleash the “upside in uncertainty.”

Coach

Business Motivational Speaker, Award-Winning Author, Business Strategist at MotionFirst

Jul 21th, 2022

Blended Methods

A connoisseur of MEDDIC, Carl’s created a signature sales methodology for the sales force at GetAccept that blends several approaches. Carl will help marketers understand how to craft and execute the process that has put GetAccept on the map as a global SaaS technology player creating a new category of Digital Sales Room (DSR).

Coach

Co-Founder, GetAccept

Part III

VC Endgame

Players

Mario
Krivokapic

VP Sales, Sentryc

Jennifer
Hoitsma

Vice President, Marketing, BookNook

image
Jul 22th, 2022

VC Endgame

Sam Baker is a Principal at Scale Venture Partners. Prior he led teams at Tilt (Airbnb), and Box where he was instrumental leading business development and go-to-market initiatives. This realistic simulation will put contestants to the ultimate test of methodology in the cross-hairs of a real-world Venture Capitalist.

Coach

Principal, Scale Venture Partners

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