Tech STACK SECRETS REVEALED

July 12th – 22nd | Online

Revenue
Methodology
Cross-Training

Test-drive the top B2B methods. Make them your own.
Sponsors
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Methodologies

B2B Paradox: Thousands of methods, nothing is working. The more popular one gets, the less effective it becomes. In this event, we’ll cross-train you on top performing GTM methodologies so you can craft your own unique method to serve as a competitive advantage in your market.

Challenger

SPIN

MEDDIC

Solution Selling

ABM

Inbound

PLG

Ecosystem-led Growth

Latané Conant

CMO, 6sense

Latané Conant

CMO, 6sense

radio_button_checkedLive
Sangram Vajre

Partner, GTM Partners

Game #12

MEDDIC vs Inbound

The Rules

Six sellers will face-off in a series of Revenue Methodology challenges. Top coaches will take the first ten minutes of the game to teach a lesson that highlights the specific sales methods like MEDDIC. Contestants will then have 30 minutes to practice and demonstrate that methodology. They will be judged against each other’s performance and the lowest performer will be eliminated each day. Then the competition flips week 2 where marketers compete coached by sales leaders. The seller who demonstrates the best mastery of the MKT method will go on to compete head-to-head with the marketer who has exhibited proficiency in the sales method. The competition culminates in a VC Endgame which is a GTM simulation.

Part I

Sales All-Stars cross-train on MKT Methods

We’ll prove that the best sales method you’ve ever used is built by fusing it
with marketing methods. This simulation breaks all the boundaries of GTM.

Meet the Contestants

Enterprise Account Executive, RavenDB

Head of Business Development, Addepar

Head of Distribution, Topia

Richa
Singh

Senior Account Executive, JustCall

Sales Hero, GetAccept

Partnerships & Alliances Marketing at GreyOrange

Part I Agenda

Tuesday

July 12th

10:30 AM, PT / Online

Challenger Marketing

You need to reframe and challenge executives to think differently to attract them into your funnel. Find out how Ryan O’Hara makes “super bowl ads for one” and gets CEOs to take notice of his marketing as he led growth efforts at LeadIQ and moved up-market. Practical methods for sellers taken from Challenger Marketing in this drill.

Coach

VP Marketing, Stealth

Wednesday

July 13th

10:30 AM, PT / Online

Product-Led Growth

PLG is a new methodology. Product-led growth however does not apply to every SaaS model. Sellers will learn to PLG (verb) their business. Jorge Soto is the Jedi from Reprise to teach them.

Coach

Director of Partnership & Community, Reprise

Thursday

July 14th

10:30 AM, PT / Online

Strategic ABM

Declan Mulkeen is a CMO who spent 20 years in ProServ, SaaS, and EdTech. He will teach sellers his signature “Strategic ABM” process to help you win, grow, and retain your most important accounts. Learn how to engage the prospects you are targeting, build that important trust, and create an emotional connection.

Coach

CMO, strategicabm

Friday

July 15th

10:30 AM, PT / Online

TikTok for B2B

Digital marketing magician, Dennis Yu, shares lessons with sellers on how to save 80% of their time and money by zeroing in on the right 20% of their TikTok Advertising efforts—then 10X, even 100X success for as little as $10 a day in ad spend. He will share a simple method for making your TikTok and social videos stand out adapted to B2B.

Coach

Chief Technology Officer,
BlitzMetrics

Part II

MKT All-Stars cross-train on Sales Methods

Marketers secretly want to use sales methods but now they’ll test out why it
actually improves GTM. Test, learn, and shatter convention with us.

Meet the marketers

Field Marketing & Community, Chili Piper

Vice President, Marketing & Strategy Curriculum Associates

Dir. of Global Marketing & US Ops, Commusoft

Co-Founder, Project Kick Ass

Co-Founder, Lyne.ai

CMO, BDEX

Part II Agenda

Monday

July 18th

10:30 AM, PT / Online

Story Seekers Framework

Prospect resistance is preventing effective discovery. Sales Philosopher, Mike Bosworth teaches marketers to purposefully connect with, inspire, and influence others through the power of story. Brain science further confirms what human history illustrates – a good story can have a profound effect on the buying process.

Coach

Sales Philosopher, STORYseekers US

Tuesday

July 19th

10:30 AM, PT / Online

Jedi Method

Jed is the up and coming outbound Jedi who ran the SDR team at PandaDoc and now heads outbound for Mailshake. His methods are practical, succinct, and proven to work in the field right now. Marketers will learn to hack their top funnel with the hottest approaches to sequences, cold calls, referrals and Jed’s LinkedIn Playbook.

Coach

Head of Outbound Sales, Mailshake

Wednesday

July 20th

10:30 AM, PT / Online

THRIVE

Thrive is the roadmap of how to grow your business and drive sales in highly shifting, constantly changing economic times. An acclaimed author, speaker, and leadership expert, Meredith shares her signature framework to ignite your GTM and unleash the “upside in uncertainty.”

Coach

Acclaimed Author of “Thrive”

Thursday

July 21st

10:30 AM, PT / Online

Blended Methods

A connoisseur of MEDDIC, Carl’s created a signature sales methodology for the sales force at GetAccept that blends several approaches. Carl will help marketers understand how to craft and execute the process that has put GetAccept on the map as a global SaaS technology player creating a new category of Digital Sales Room (DSR).

Coach

Co-Founder, GetAccept

Part III

VC Endgame

These two top contestants will demonstrate the highest degree
of skill in blending cross-functional GTM methodology. In The
Endgame they will compete to the death.

The Finalists

Mario
Krivokapic
Enterprise Account Executive, RavenDB
VS
Jennifer
Hoitsma
VP, Marketing & Strategy, Curriculum Associates

Part III Agenda

Friday

July 22nd

10:30 AM, PT / Online

VC Endgame

Sam Baker is a Principal at Scale Venture Partners. Prior he led teams at Tilt (Airbnb), and Box where he was instrumental leading business development and go-to-market initiatives. This realistic simulation will put contestants to the ultimate test of methodology in the cross-hairs of a real-world Venture Capitalist.

GTM Maven

Principal, Scale Venture Partners

Frequently Asked Questions

No, to attend the event – click “Sign Up”. If you are approved, you will be notified.

No, the events are LIVE, exclusive, and one-time only.

Due to high demand, we hand-pick our community members. Our aim is to build the highest quality GTM ecosystem. We engage with the most serious operators. Please be patient because it can take up to a week to get your application reviewed. Watch your email to be notified of your status.

Once you’re on the LIST, you will be returned to the Account page of the site where you can RSVP to any games you choose to attend. You’ll then receive a calendar invite with further directions.

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