Everything in outbound sales has been one note for the last 20 years until this system came along. Imagine emails that look like text messages or ad units, visual prospecting and Venn Diagrams, brand new pitch later phone frameworks. Neuroscience-backed and proven to 2-3X your pipeline.
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Imagine if one of the world’s top sales trainers compiled the learnings from working with 200 startups into a single document of best practices. Crack into the exact mindsets, skillsets, tactics, and techniques you’ll need to become one of the top SDRs on your team today. Managers, empower your people with these fast-acting cheat codes.
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The polarity shift is all about creating desire in the prospect vs. trying to persuade, cajole, or beguile handling infinite objections and brush-offs in traditional cold calling methods. Justin found a phenomena known as a polarity shift if you just actively listen, peel the onion, and pitch later inside the RRM™ signature calling framework as outlined in Codex 7. Use the two guides together!
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Make sure you collect all 16 Codexes (and growing!) covering the gamut from email sequencing to cold calling to objection handling and visual prospecting. The most sophisticated, hard-hitting prospecting system ever built + open source.
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